SHANNON GLENNDigital Creative Director | Visual Communicator

DOWNLOAD RESUME
BIRTHDATE
12-08-1980
WORK AS
Creative Director
PHONE NO
0720551004
EMAIL ADDRESS
shannon@puregraphics.co.za

About Me

/Who Am I

With over a 17 years of experience and involvement in the design and advertising industries, I still get a kick out of seeing something that’s passed through my hands on the shelves of stores, printed in a glossy magazine or headlining the skies in billboards across the city. I now live and thrive in the world of digital where the opportunities seem endless. Each day is an exciting new space to create something with which people can engage instantly and emotionally.

I’ve worked on brands such as Standard Bank, Nedbank, SA Rugby, Aspen Pharmacare, Nissan, BMW, Central Bank of Africa, Zurich and Hollard, to name a few. However, no brand is too small and I’m proud of the small businesses I’ve helped to promote and see how they’ve grown over the years as reputable businesses.

Services

/What I do

Trained in the good ol’ days of print, I know what ‘possis’, ‘chromalins’ and ‘polymers’ are. I know the ins and outs of colour masking and having a flatness of 3 pixels when deep etching in Photoshop. I also know the difference between a pixel and a pica and the importance of brand authenticity when rolling out any campaign.

WEB DESIGN

Combined with a UI and UX understanding, I design websites with the user in mind. Sites should be easy to use, understand and look good all at the same time.

GRAPHIC DESIGN

Logos, full identities, brochures, billboards, packaging, labels, vehicle branding, banners, magazines, menus, signage, manuals and much more.

DIGITAL DESIGN

I have a passion for all-things-digital. Social Media campaigns, Google Display campaigns, customer-engagement and conversion campaigns and more.

Resume

/My entire career

Education
Current

Advanced Project Management

Get Smarter through University of Cape Town

Design Thinking and Innovation

University of Queensland

Current
1999 - 2000

BCom. Marketing

UNISA

First and Second year credits.

Digital Strategy

Britefire

Digital Strategy Fundamentals.

Apr 3
Nov 2016 - Mar 2017

User Experience Design

Get Smarter through University of Cape Town

12 week short course run through UCT, demonstrating the ins and outs of User Experience and User Interface Design, it's differences and applications. Received a distinction in this course.

Desktop Publishing & Graphic Design

Hirt & Carter Training

Full time course exploring the fundementals of DTP and Graphic Design, using Quark Express, Adobe Photoshop, Adobe Indesign and Macromedia Freehand.

2000 - 2001
Experience
July 2014 - June 2016

Freelance Finished Artist

Halo Advertising

Taking approved artwork to production-ready files for print or publication. These include newspaper and magazine print ads, billboard designs, indoor display media and more.

Creative Director

Leads Machine (Pty) Ltd.

Heading up, mentoring, directing and leading the design team in all things digital, from website development to Facebook carousel ads.

May 2016 - PRESENT
Jun 2010 - April 2016

Creative Director and Business Owner

Pure Graphic Design cc.

I started and ran my own design agency for 5 years, focusing on small businesses who needed an extension to their marketing departments.

Senior Designer

In-Detail Advertising & Design

The 7 years spent at this company taught me the fundamentals of print, photography and BTL advertising. I built my first website in good ol' HTML and even dabbled a bit in Flash.

Sep 2003 - June 2010
End

Skills

85%Digital
95%BTL
90%Out of Home
75%ATL

Portfolio

/Some of my favourite work

Contact

/Get in touch with me